City of Salem asked the Keefe Company to prepare action strategies
for the city's historic waterfront and for its downtown retail
and cultural core. The plans proposed a number of "catalyst
projects" to strengthen the downtown and historic areas and
improve the linkage between them.
The city has embarked on an aggressive implementation
program for both of these plans.
of the "catalyst projects" called for in the plan was
the transformation of Derby Square, in front of Old
Town Hall, into a farmer's market. The Salem
Marketplace is now in operation, adding life to this end of
catalyst project in the downtown plan involved coordination with
the world-famous Peabody Essex Museum,
which is completed a $100 million expansion in 2003.Part of this
work includes the creation of a link from the Museum through Armory
Park and a new public garden to the
historic waterfront and the Salem
Maritime National Historic Site. The creation of such a link
was called for in the downtown plan.